Tag Archives: storytelling
Once Upon a Skype by Michael Varma

Once Upon a Skype

A tornado of technology has turned storytelling, for business and pleasure, towards webinars, seminars, and Skype. Whether you’re training sales people in Pennsylvania or sharing a bedtime story with kids in California, you need to know how to best communicate and engage your audience across a computer or tablet screen.  My wife’s cousin Matthew, for […]

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Power of Storytelling

Storytelling Techniques

Good sales training programs focus on process and execution; because that is what drives results: proven process and crisp execution. But take all of that away and you’re left with one thing: the ability to tell good stories. Customers don’t buy products or services, they buy solutions to problems. Telling stories provides an avenue to […]

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